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PUMA Officially Debuts Relaunch of Classic Rider Franchise

SKU: S-100020

Regular Price: £127.00

Special Price £53.99

Availability: In stock

Size Chart

Regular Price: £127.00

Special Price £53.99

Details:
A mirror between the past and future, PUMA’s relaunch of their Rider franchise is 40 years in the making. Born in 1980, the original Fast Rider launched when the sport of running started to move from the track to the street.The Future Rider ($80) is a casual-cool street style featuring a slimmer outsole, TPU heel stabilizer, and lightweight deconstructed upper with minimal padding and lining. Alternatively, the Style Rider ($100) features a silicon molded heel deco and outsole grip to reference the original Fast Rider Federbein outsole but reduced for a more subtle look. Bold color blocking and a new shock absorbing RIDERFOAM for high rebound and ultimate comfort round out new design features, available for men and women. Both styles join PUMA’s growing FUTRO (future meets retro) designs where styles from the brand’s 70+ year archives are stripped down, rebuilt, and take inspiration from new digital trends in culture from now and into the future.PUMA Fast Rider OG Pack Release DateTo further celebrate the relaunch of this franchise, PUMA is also reissuing a limited-edition OG Pack of the original Fast Rider from 1980, available in two different color ways and retailing for $70. All styles will be available in limited quantities at se...
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Size Chart

Mens
EUUKUSCM
406725
417826
428927
4391028
44101129
45111230
46121331
47131432
48141533
Womens
EUUKUSCM
352522
363623
374724
385825
396926
4071027
4181128